Eksplorasi peran intuisi dalam pengambilan keputusan manajerial

Abstract

Decision making Managerial decision-making is a critical aspect of organizational success, and a number of studies have shown that in addition to the use of rational information, the role of intuition have shown that in addition to the use of rational information, the role of intuition can also make a significant contribution to this process. can also make a significant contribution in this process. This research aims to deepen the understanding of how intuition plays a role in the context of managerial decision-making and the extent of its influence on in the context of managerial decision-making and the extent to which it influences decision outcomes. on decision outcomes. The research methods included a survey of managers and executives from various industries to collect qualitative data. Data analysis was conducted using a mixed approach, combining statistical techniques and content analysis. The findings of this study show that intuition is not just a mere “feeling” element, but also involves experience and knowledge accumulated over time. experience and knowledge accumulated over time. The results illustrates that success in managerial decision-making does not dependent only on rational information, but also on the manager's ability to recognize, evaluate and managers to recognize, evaluate, and integrate relevant aspects of intuition. relevant aspects of intuition. In addition, organizational context, culture, and individual experience have a significant impact on how intuition is used. experience have a significant impact on how intuition is recognized and used in decision-making. in decision-making. This research contributes to the managerial decision-making literature by deepening the understanding of the the complexity of the role of intuition in professional contexts. The managerial implications of findings may support the development of training and training and skill development that includes elements of intuition, thereby improving the quality of managerial decisions and overall organizational performance.managerial decisions and overall organizational performance